Nipsey Hussle, the Los Angeles rapper who earned a Grammy nomination for Best Rap Album this year and had ambitious real-estate dreams, was shot and killed outside his clothing store in L.A. on Sunday afternoon, March 31, according to The Los Angeles Times and NBC. He was 33.
The rapper-songwriter (born Ermias Asghedom) was one of three people shot outside of the MC’s store, Marathon Clothing, at approximately 3:20 p.m, per NBC. The outlet also reports the two other victims are in serious condition. TMZ says that one man fled the shooting in a car.
News of the star’s passing quickly spread on social media with many stars sharing tributes and thoughts on the late MC.
“You were about something..positive and for your community in every chance you had to speak,” Pharrell wrote on Twitter. “And because of that you inspired millions..millions who will uphold your legacy forever. Rest amongst the stars.” Rihanna shared, “This doesn’t make any sense! My spirit is shaken by this! Dear God may His spirit Rest In Peace and May You grant divine comfort to all his loved ones! I’m so sorry this happened to you.” Those tributes joined the likes of Chance the Rapper, Meek Mill, Kehlani, Nick Jonas, Snoop Dogg, Wu Tang Clan and many more who shared their condolences on social media.
John Legend revealed he had recorded new music with Nipsey Hussle and DJ Khaled earlier this week. “I just spent Thursday with him filming a video for a beautiful new song we created with Khaled,” the singer wrote on Twitter. “We filmed in Inglewood, close to where he grew up. He was so gifted, so proud of his home, so invested in his community. Utterly stunned that he’s gone so soon.” In a tribute post on Instagram, Drake said he and Nipsey Hussle had plans to work together this summer. “We just linked for the first time in years and said we were gonna do a new song this summer cause it had been too long,” he wrote, referencing their past collaboration “Killer.” “You were having the best run and I was so happy watching from distance, fam, nobody ever talks down on your name you were a real one to your people and to the rest of us.”
Asghedom’s music career that first gained steam with the release of his 2005 mixtape Slauson Boy Volume 1, with the rapper moving through both the major-label system and being strictly independent, to eventually earning a Grammy nomination earlier this year for the February 2018 release of his Victory Lap album. At the time of his death, Nipsey Hussle had earned one Top 5 album with Victory Lap and a Billboard Hot 100 hit with his 2012 collaboration “Snitches Ain’t” alongside YG, Tyga and Snoop Dogg, while Billboard shared that the singer’s songs had generated 832 million on-demand streams to date.
Nipsey’s passions also went beyond music including opening the co-working space Vector90 and his Marathon Clothing store. Just last month, the rapper opened up to Forbes about his plans for the area surrounding his clothing store.
Nipsey and a business partner delivered a reported multi-million dollar payment in February 2019 for the tiny, L.A. strip mall Marathon Clothing currently operates inside with plans in the next 18 months to renovate and “rebuild it as a six-story, residential building atop a commercial plaza where a revamped Marathon store will be the anchor tenant.” Nipsey told Forbes he envisioned larger franchise opportunities and lifestyle branding opportunities around Marathon Clothing stores and his music.